[TV spot announcements]

[TV spot announcements]

Contributor(s):
American Dental Association.
Publication:
[Chicago, IL] : ADA, [1955]-1959
Language(s):
English
Format:
Moving image
Subject(s):
Advertising
Dental Care
Dentures
Nutritional Physiological Phenomena
Oral Hygiene
Genre(s):
Animation
Popular Work
Abstract:
This reel is comprised of 16 short films on dental health, some or all of them to be used as television spot announcements. Some are labeled as public service announcements from the American Dental Association. The films are, briefly: 1. A little girl demonstrates good brushing technique, proper care of the teeth after meals as a narrator admonishes children to care for their teeth. 2. A teenage boy is shown eating nutritious foods and candy as a narrator explains that good foods are necessary for good dental health and that sugar causes tooth decay. 3. A toddler, getting his first molar, is shown eating, brushing his teeth, and sitting in the dentist's chair. The narrator stresses the importance of caring properly for the first teeth as a step toward life-long dental health. 4. A mother and her grade-school age daughter brush their teeth together as the narrator urges the viewer to start dental care early to insure lifetime dental health. The preceding films are in live action. The following films are animated. 5. Over animation of people with and without dentures, a narrator urges people who have lost teeth to see their dentist and have dentures made. 6. An animated sequence called "A Toothsome Tale" outlines good brushing technique. 7. Nutritional guidelines to promote dental health are presented. 8. "Liz the Quiz Whiz" stresses the importance of the first teeth. 9. The effects of the loss of teeth on nutrition, digestion, and social success are contrasted with the advantages of wearing partial dentures. 10. The importance of the first teeth is explained. 11. A good cowboy and bad bandit (tooth decay) film stresses brushing after every meal. 12.Suzie wins a trophy for her beautiful teeth and her mother wins one for taking good care of Suzie's first teeth. 13. Take care of your teeth so they will last a lifetime is the message in this segment. 14. Teens with healthy teeth "really rate." 15. In "Billy meets Tommy Tooth," Tommy Tooth, the first tooth Billy has lost, lectures Billy on taking care of the tooth that will replace Tommy. Good nutrition is emphasized, especially eating apples as a snack and as a tooth cleaner after meals. 16. "The Case of the Missing Tooth" stresses the importance of replacing lost permanent teeth so that the remaining teeth maintain their correct positions.
Copyright:
The National Library of Medicine believes this item to be in the public domain. (More information)
Extent:
020 min.
Color:
Black and white and Color
Provenance:
Received: Aug. 19, 1986 as a donation from the American Dental Association.
Technique:
Animation and live action
NLM Unique ID:
9301174A (See catalog record)
OCLC no.:
31651649
Permanent Link:
http://resource.nlm.nih.gov/9301174A